Privacy Policy

Last updated: 27/06/2026

This Privacy Policy explains how Connectly Business ("we", "us", "our") collects, uses and protects personal information when you visit our website, contact us, use our services, or interact with a Connectly Business widget, form, appointment tool, AI chat feature or related product.

Our website is: https://connectly.business

Our contact email is: support@connectly.business

1. Who we are

Connectly Business provides lead capture, website communication and customer enquiry tools for small businesses. This may include website widgets, contact forms, callback requests, appointment booking, AI chat, enquiry notifications, analytics and related lead management features.

For our own website visitors, prospects and customers, Connectly Business is usually the data controller.

Where we provide tools to a business customer and process their website visitor or customer data on their behalf, that business customer is usually the data controller and Connectly Business may act as a data processor.

2. Information we collect

We may collect the following information:

  • Name
  • Business name
  • Email address
  • Phone number
  • Website URL
  • Message or enquiry details
  • Appointment or callback request details
  • Product preferences
  • Billing or subscription information, where applicable
  • Technical information such as IP address, browser type, device type, pages visited and usage data
  • Information submitted through Connectly Business widgets, forms, AI chat tools or appointment tools

We only collect information that is reasonably necessary to provide, improve and manage our services.

3. How we collect information

We may collect information when you:

  • Visit our website
  • Fill in a contact form
  • Request a callback
  • Book a demo or appointment
  • Use a Connectly Business widget or form
  • Send us an email
  • Create or use an account
  • Interact with our AI chat or lead capture tools
  • Use our services as a business customer

We may also collect technical and analytics information through cookies, tracking tools or similar technologies.

4. How we use your information

We may use your information to:

  • Respond to enquiries
  • Provide demos, support and customer service
  • Set up and manage Connectly Business products
  • Send enquiry notifications to business users
  • Process callback, form, chat and appointment requests
  • Improve our website, products and services
  • Monitor product performance and usage
  • Manage billing, subscriptions and customer accounts
  • Send service updates
  • Send marketing communications where permitted
  • Comply with legal, regulatory and security obligations

5. Lawful bases for using personal information

Depending on the situation, we may rely on one or more of the following lawful bases:

  • Contract: to provide services you have requested or agreed to use.
  • Legitimate interests: to run, improve and promote our business, respond to enquiries, provide support, prevent misuse and understand how our services are used.
  • Consent: where you have given consent, such as for certain marketing communications or optional cookies.
  • Legal obligation: where we need to keep records or comply with applicable laws.

6. AI chat and automated features

Connectly Business may include AI-powered features designed to help businesses answer questions, capture leads, qualify enquiries or provide basic information.

AI responses may be generated using information provided by the business customer, website content, uploaded knowledge, enquiry context or other relevant data.

AI features should not be used for emergency, legal, medical, financial or other high-risk advice. Business customers are responsible for reviewing how AI features are configured and ensuring the information provided to their customers is accurate and appropriate.

7. Sharing information

We do not sell personal information.

We may share information with trusted service providers who help us operate our business and services, such as:

  • Website hosting providers
  • Email delivery providers
  • Analytics providers
  • Payment processors
  • CRM or customer support tools
  • AI technology providers
  • Security, storage and infrastructure providers

These providers may only use personal information as needed to provide their services to us.

We may also share information where required by law, regulation, legal process, fraud prevention, security protection or business transfer.

8. International transfers

Some of our service providers may process data outside the United Kingdom. Where this happens, we will take reasonable steps to ensure appropriate safeguards are in place to protect personal information in line with applicable data protection law.

9. How long we keep information

We keep personal information only for as long as necessary for the purposes described in this Privacy Policy.

Typical retention periods may include:

  • Website enquiries: kept for as long as needed to respond and manage follow-up.
  • Customer account information: kept while you are a customer and for a reasonable period afterwards.
  • Billing and transaction records: kept as required for accounting, tax and legal purposes.
  • Product usage data: kept for service improvement, reporting and security purposes.
  • Support communications: kept for customer service and record-keeping purposes.

Where a business customer uses Connectly Business to collect leads, the business customer may control how long their lead data is retained.

10. Cookies and analytics

Our website may use cookies and similar technologies to operate the site, improve performance, understand usage and support marketing or analytics.

Where required, we will ask for your consent before using non-essential cookies.

You can usually control cookies through your browser settings.

11. Marketing

We may contact business users or prospects about Connectly Business products, updates or offers where permitted by law.

You can opt out of marketing emails at any time by using the unsubscribe link in the email or contacting us at support@connectly.business.

We will still send important service-related messages where necessary.

12. Your rights

Depending on the circumstances, you may have rights to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Restrict how we use your information
  • Object to certain uses of your information
  • Request data portability
  • Withdraw consent where we rely on consent

To exercise your rights, contact us at support@connectly.business.

We may need to verify your identity before responding.

13. Security

We take reasonable technical and organisational steps to protect personal information from unauthorised access, loss, misuse, alteration or disclosure.

However, no online service can be guaranteed to be completely secure.

14. Business customer responsibilities

If you are a business customer using Connectly Business on your own website, you are responsible for ensuring that your own privacy policy explains how you collect and use visitor, customer and lead information through Connectly Business.

You are also responsible for ensuring that you have an appropriate lawful basis for collecting and using customer data through our tools.

15. Complaints

If you have concerns about how we use your information, contact us first at:

support@connectly.business

You also have the right to complain to the UK Information Commissioner's Office.

16. Changes to this policy

We may update this Privacy Policy from time to time. The latest version will be posted on our website with the updated date shown above.